Twitter can be a great way to boost your following, but only if you use it properly. Unfortunately, many people make big mistakes that hold them back. Whether it's only posting about your company or website or not re-Tweeting others content, you may be unknowingly hurting your chances of Twitter success with one of these 5 mistakes you're making on Twitter.
5 Mistakes You're Making on Twitter
Not Posting More Than Your Own Business-Related Tweets
Yes, Twitter is a great way to get more people to see your business/website, but that doesn't mean your Tweets should be all about your business. This is one of the biggest mistakes people make. When someone clicks on your feed and sees nothing but spammy posts, it's a huge turnoff. This doesn't mean you can't post about your business, it just means you need to do so sparingly. Instead, you want to focus on posting Tweets that are interesting to your target market.
Not Following Enough People
Another big mistake is not following enough people on Twitter. You want to make sure your follower to following ratio is as equal as possible. People are less likely to follow people who aren't following as many people as are following them. This is because they feel that you're not going to engage with them so why should they waste their time? Keep the numbers as equal as possible.
Not Engaging with Other Users
So many people Tweet on Twitter but never engage with others. You want to make sure that any time you go on Twitter, you're taking the time to reply to others, especially if they comment on your Tweets. Look through the Tweets in the feed on the main page and reply to, like, or re-Tweet whatever you find interesting.
Not Filling Out the Profile
You want to provide as many details as possible in your profile. This is your chance to give followers a chance to find you. Make sure you add your website information, write a description that includes the right keywords, and link your Facebook account for easy sharing between the two accounts.
Last, but not least, not re-Tweeting others posts can be a huge mistake. Taking just a few minutes each day to re-Tweet posts can lead to more followers and more engagement on your account. It only takes a few minutes each day.
If you want to get the most from Twitter, you need to make sure you're not making these common mistakes you're making on Twitter. Look at your account and see what areas need improvement.